Is this page the official Geow Yong Tea Hong shopping website?

This page is a Geow Yong Tea Hong brand guide and brewing guide. It introduces the brand story, Taiwanese tea, brewing methods, and store contact information. For shopping or complete product details, please visit the official Geow Yong Tea Hong website.

When did Geow Yong Tea Hong begin?

Geow Yong Tea Hong traces its heritage to 1842 in Lukang, carrying forward Taiwan's tea culture across generations.

Which Taiwanese teas are introduced on this page?

This page introduces High Mountain Oolong Tea, Oriental Beauty Tea, Ti Kuan Yin, Bao Chung Tea, black teas, and other classic Taiwanese teas.

Does this page include a brewing guide?

Yes. This page provides small teapot and mug brewing guides so customers can quickly understand brewing time, water temperature, and tea amount for different teas.

What is the three-roast, three-rest craft?

It is a roasting approach passed down by Geow Yong Tea Hong, using repeated roasting and resting to create layered aroma and a refined, stable tea liquor.

Which Geow Yong Tea Hong stores are listed?

The page lists the Changchun Store, Yongkang Store, Taipei 101 Store, and Taichung Top City Store.

Geow Yong Tea Hong

A Century of Dedication in Every Cup of Tea

About Geow Yong

Brand Story

Founded in 1842 in Lukang, Taiwan, Geow Yong Tea Hong has been handed down through six generations. From our origins in Lukang to our home in Taipei, we have remained committed to a legacy of uncompromising quality and thoughtful innovation.

Every step—from leaf selection and roasting to tasting and packaging—reflects our pursuit of excellence. Each tea we craft is a promise of heritage, integrity, and trust.

A Heritage of Tea Craftsmanship

Roasting Craft

Crafted by sixth-generation heir Wang Duan-Kai, Geow Yong Tea's Triple Roast & Triple Rest technique unites tradition and innovation, creating teas with layered aromas and a smooth, refined liquor. This dedication to craft and quality has earned Geow Yong recognition in both local and international evaluations:

2019World Green Tea Contest in Japan, two Grand Gold Prizes
2022Monde Selection World Quality Evaluation Gold Award
2022iTQi Superior Taste Award, 3 stars
2023World Green Tea Contest in Japan, two Gold Prizes
2025Alishan High Mountain Tea Jinxuan Group, First Prize
2025Alishan High Mountain Tea Oolong Group, First Prize
2026Alishan High Mountain Tea Jinxuan Group, two First Prizes

The Legacy of Formosa Tea

Taiwan Tea Culture

Taiwan's mist-shrouded mountains offer the ideal terroir for exceptional tea. In 1869, “Formosa Tea” made its debut in New York to international acclaim, establishing Taiwan's reputation on the global stage.

For more than a century, Taiwan's tea artisans have refined and shared treasured varieties such as Bao Chung Tea, Dong Ding Oolong Tea, High Mountain Oolong Tea, and Oriental Beauty Tea with tea lovers around the world.

Geow Yong Selection

A Curated Tea Collection

Classic Taiwan Tea

Taiwanese Tea Profiles

Taiwanese tea reveals a wide range of aromas and flavors through differences in origin, oxidation, roasting, and tea-making craft. Geow Yong selects representative Taiwanese teas to introduce the classic expressions of Taiwan tea.

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High Mountain Oolong Tea

Flavor profile

Fresh aromaSweet finishMountain character

Roast level Oxidation level

Grown at elevations above 1,000 meters, where cool air and lingering mist nurture the leaves, this semi-ball-rolled oolong tea offers an elegant aroma and a smooth, rounded flavor with excellent endurance across multiple infusions.

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Dong Ding Oolong Tea

Flavor profile

Roasted aromaFull bodySweet aftertaste

Roast level Oxidation level

Crafted through traditional oxidation, meticulous hand-rolling, and gentle charcoal roasting, this tea reveals a golden liquor, a mellow body, and a warm, toasty finish.

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Oriental Beauty Tea

Flavor profile

Honey aromaFruit aromaDelicate sweetness

Roast level Oxidation level

Also known as White-Tipped Oolong Tea or Champagne Oolong Tea, this summer-harvested tea features tender buds naturally bitten by leafhoppers, creating a distinctive fruity sweetness and a silky, honeyed finish.

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Osmanthus Oolong Tea

Flavor profile

Floral aromaSoft textureElegant finish

Roast level Oxidation level

Made with freshly harvested osmanthus blossoms and premium oolong tea leaves, this tea follows a traditional scenting process. Its golden liquor exudes a rich floral aroma, a smooth mouthfeel, and a lingering, elegant finish.

Brewing a Great Cup of Tea

Brewing Guide

Four Keys to Brewing Tea

WaterUse clean water without unwanted odors.
Tea amountAdjust according to vessel capacity and personal taste.
Water temperatureDifferent teas suit different temperatures. For ball-shaped teas, warm the teaware with hot water before brewing to enhance the tea liquor.
TimeSteeping time affects strength and body. Adjust according to your preferred taste.

High Mountain Oolong Small Teapot Brewing Example

Add tea leaves: Use about 8g of tea per 100ml.
Rinse: Pour in hot water and immediately pour it out.
Brew: Use 98°C hot water for the first infusion. During later infusions, the water temperature may drop over time, but keeping it above 90°C is recommended.
Control steeping time: Brew for about 40 seconds for the first infusion, 20 seconds for the second, 30 seconds for the third, 45 seconds for the fourth, and 60 seconds for the fifth.

Small teapot brewing guide

Tea	First infusion / minimum rebrew temperature	Tea amount / 100ml	Rinse	1st infusion	2nd infusion	3rd infusion	4th infusion	5th infusion
High Mountain Oolong / Jinxuan / Dong Ding Oolong	98°C / 90°C	8g	○	40 sec	20 sec	30 sec	45 sec	60 sec
Bao Chung Tea	95°C / 90°C	7g	×	60 sec	20 sec	40 sec	60 sec	80 sec
Ti Kuan Yin	100°C / 90°C	9g	○	40 sec	20 sec	30 sec	45 sec	60 sec
Oriental Beauty	85°C / 80°C	7g	×	70 sec	20 sec	40 sec	60 sec	80 sec
High Mountain Small-Leaf Black Tea	90°C / 85°C	7g	×	30 sec	15 sec	15 sec	30 sec	45 sec

High Mountain Oolong / Jinxuan / Dong Ding Oolong

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First infusion / minimum rebrew temperature: 98°C / 90°C
Tea amount / 100ml: 8g
Rinse: ✓
1st infusion: 40 sec
2nd infusion: 20 sec
3rd infusion: 30 sec
4th infusion: 45 sec
5th infusion: 60 sec

Bao Chung Tea

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First infusion / minimum rebrew temperature: 95°C / 90°C
Tea amount / 100ml: 7g
Rinse: ×
1st infusion: 60 sec
2nd infusion: 20 sec
3rd infusion: 40 sec
4th infusion: 60 sec
5th infusion: 80 sec

Ti Kuan Yin

3 / 5

First infusion / minimum rebrew temperature: 100°C / 90°C
Tea amount / 100ml: 9g
Rinse: ✓
1st infusion: 40 sec
2nd infusion: 20 sec
3rd infusion: 30 sec
4th infusion: 45 sec
5th infusion: 60 sec

Oriental Beauty

4 / 5

First infusion / minimum rebrew temperature: 85°C / 80°C
Tea amount / 100ml: 7g
Rinse: ×
1st infusion: 70 sec
2nd infusion: 20 sec
3rd infusion: 40 sec
4th infusion: 60 sec
5th infusion: 80 sec

High Mountain Small-Leaf Black Tea

5 / 5

First infusion / minimum rebrew temperature: 90°C / 85°C
Tea amount / 100ml: 7g
Rinse: ×
1st infusion: 30 sec
2nd infusion: 15 sec
3rd infusion: 15 sec
4th infusion: 30 sec
5th infusion: 45 sec

Rinse: Place tea leaves in the pot, fill about two-thirds with hot water, and pour out immediately without drinking.

Mug brewing guide

Tea	Water temperature	Tea amount	Steeping time
Ti Kuan Yin	100°C	1.3g / 100ml	8 min
High Mountain Oolong / Jinxuan / Dong Ding Oolong	100°C	1.3g / 100ml	8 min
Bao Chung Tea	95°C	1.3g / 100ml	8 min
High Mountain Small-Leaf Black Tea	90°C	1.3g / 100ml	8 min
Large-Leaf Black Tea	90°C	1.3g / 100ml	4 min
Oriental Beauty / Jasmine Tea / Biluochun Green Tea	85°C	1.3g / 100ml	8 min

High Mountain Oolong / Jinxuan / Dong Ding Oolong

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Water temperature: 100°C
Tea amount: 1.3g / 100ml
Steeping time: 8 min

Bao Chung Tea

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Water temperature: 95°C
Tea amount: 1.3g / 100ml
Steeping time: 8 min

Ti Kuan Yin

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Water temperature: 100°C
Tea amount: 1.3g / 100ml
Steeping time: 8 min

Oriental Beauty / Jasmine Tea / Biluochun Green Tea

4 / 6

Water temperature: 85°C
Tea amount: 1.3g / 100ml
Steeping time: 8 min

High Mountain Small-Leaf Black Tea

5 / 6

Water temperature: 90°C
Tea amount: 1.3g / 100ml
Steeping time: 8 min

Large-Leaf Black Tea

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Water temperature: 90°C
Tea amount: 1.3g / 100ml
Steeping time: 4 min

Geow Yong Stores

Retail Locations

Taipei Changchun Store

No. 14, Changchun Rd., Zhongshan Dist., Taipei City

T: 02-2562-1999　F: 02-2567-0555

Hours 10:30-21:00

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Taipei Yongkang Store

No. 9, Yongkang St., Da'an Dist., Taipei City

T: 02-2396-2500　F: 02-2396-2300

Hours 10:30-21:00

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Taipei 101 Store

B1, Taipei 101 Mall, No. 45, Shifu Rd., Xinyi Dist., Taipei City

T: 02-8101-7653

Hours 11:00-21:30 | Fri-Sat 11:00-22:00

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Taichung Top City Store

B2, Top City Dept. Store, No. 251, Sec. 3, Taiwan Blvd., Xitun Dist., Taichung City

T: 04-3703-1345

Hours 11:00-22:00 | Sat-Sun 10:30-22:00

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Contact Geow Yong

Get in Touch

We welcome you to visit our stores for tea tasting or contact us for gift recommendations, corporate orders, retail partnerships, or brand inquiries. Geow Yong will be glad to help you find a suitable Taiwanese tea selection.

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